Fox Creek came to us needing to create an integrated system amongst their many entities. They did not present a consistent face to their customers and lacked visual consistency. The ultimate goal for this project was to develop the brand promise. How did we get there? We conducted market research & had several initial branding discussions with the client. We developed their branding: updated name, mark, icon, etc. We created brand collateral and then created & launched their new website.
What is a brand?
A brand is a promise and a company’s vision personified. With foxcreek, we delivered a new & focused brand promise and a collection of marketing materials to make that promise a reality.