Posts Tagged :

social media

social media impact study market house
Social Media Impact Study

I recently ran a survey to test how much social media connects with people, what channels they use the most and how often they are active. The results you see below are not analyzed based on individualĀ respondents, but I will go into that data in a later article to compare social media usage with age,…

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closing the marketing loop
Closing the marketing loop

Marketing really comes down to a few key pieces with regards to customers: finding new customers and keeping old customers. While it might be easier to work an old lead, it’s vital to continue the search for potential customers to keep the business fresh. Closing the marketing loop allows us to keep communication open with…

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social acquisition
Social Acquisition

While I am not in the habit of promoting specific services that aid in social media marketing, I have recently had the chance to work with a local company rocking social acquisition called Insightpool. Their niche is in the Twitterverse, but they utilize data from other services, such as Klout. Again, while I’m not usually…

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The best times to post on social media

The most obvious assessment of when to post on social media and get the best results: post when your fans are active. There’s been quite a lot of research in this area where analysts have poured over data in order to find the very precise times/days to gather the most clicks, shares and overall engagement.…

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