Google's Reduced Crawl Rate: Rethinking Your SEO Strategy

Article Topic

Published

Mar 17, 2023

Author

Jason Marlowe

Google’s Reduced Crawl Rate: Rethinking Your SEO Strategy

Article Topic

Published

Mar 17, 2023

Author

Jason Marlowe

At Market House, we understand the importance of search engine optimization (SEO) and the impact it can have on your business. That’s why we offer Managed SEO services to help businesses like yours improve their search engine rankings and drive more traffic to their website. With Google’s recent announcement about reducing the frequency of its refresh crawls, it’s more important than ever to have a partner like Market House managing your website and SEO.

Google refresh crawls might be reducing soon

Google crawl rate refers to the frequency at which Google’s bots crawl a website to gather information and update search engine results. A faster crawl rate can lead to faster indexing and potentially higher search engine rankings. However, with the reduction in the frequency of its refresh crawls, businesses may experience slower indexing and a slower impact on search engine rankings. For example, if you have outdated content on your existing website pages, you need to review, rewrite, and update that content ASAP. This is where Market House comes in.

Our Managed SEO services are designed to help businesses improve their search engine visibility, improve their Google search engine rankings, and drive more traffic to their website. Our team of experts writes new articles each month, creates backlinks to your website content, and reviews and audits current website pages to ensure they are optimized for search engine performance.

Neil Patel, SEO guru & founder of Neil Patel Digital, notes that

“SEO is a long-term game, and you need to focus on the fundamentals to succeed. That means creating high-quality content, optimizing your website for search engines, and building high-quality backlinks. A slow crawl rate from Google may impact your website’s indexing, but if you focus on these fundamentals, you can still improve your search engine rankings over time.”

Here’s a list of our Managed SEO services:

  1. Keyword research and analysis
  2. Copywriting
  3. Content creation and optimization
  4. Backlink building and outreach
  5. On-page optimization
  6. Technical SEO
  7. Performance tracking and reporting

At Market House, we understand that every business is unique, which is why our Managed SEO services are tailored to meet the specific needs of your business. We work closely with you to understand your business goals, target audience, and competitors. With our team of experts and the latest SEO tools and techniques, we are confident that we can help you achieve your SEO goals and improve your search engine rankings over time.

Google’s reduction in the frequency of its refresh crawls simply highlights the importance of having a partner like Market House managing your website and your ongoing SEO program. Our services can help increase your search engine visibility, improve your Google search engine rankings, and drive more traffic to your website. Contact us today to learn more about how we can help you achieve your SEO goals.

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